Fortumo Signs Carrier Billing Partnerships with Gionee
October 31, 2014
November 5, 2014 -- The mobile payments company Fortumo is announcing that it has signed partnerships with top-performing Asian smartphone manufacturers TCL (owner of Alcatel-Onetouch brand) Oppo Electronics and Gionee. As part of these partnerships, Fortumo’s direct carrier billing solution will be implemented for payments in the manufacturers’ app stores and Fortumo’s app catalogue becomes available for device preloads.
“Alcatel’s, Oppo’s and Gionee’s strong focus on emerging markets is aligned with that of Fortumo as we all believe that the next billion smartphone owners coming from these regions will also want access to top entertainment content. Fortumo can enable this through simple and affordable payments and we are happy to be the billing provider of choice for the app stores of these leading OEMs,” said Gerri Kodres, SVP of Business Development & Carrier Relations at Fortumo.
While not so well-known for Western audiences, TCL/Alcatel, Gionee and Oppo are among the new wave of mobile device manufacturers coming out from China. In total, they produce and ship around 100 million phones annually to emerging regions like South-East Asia, Middle-East and Africa.
Third party app stores such as those operated by TCL/Alcatel, Gionee and Oppo continue to gain traction in the Android ecosystem. According to estimates by ABI Research, forked Android devices which are not running Google Play currently make up 20% of all smartphones shipped and the growth rate is almost twice as high as that of phones running Google’s official version of Android.
Fortumo’s app catalogue - which will become available to TCL/Alcatel and Gionee for preloads - includes apps and games from some of the biggest developers in the world: Gameloft, GLU Mobile, Creative Mobile, Rovio, Zeptolab, EA Mobile, Boyaa, Herocraft and Floor84 Studios among others.
Fortumo is the only mobile payment provider with a self-service setup and scalable on boarding of app and game developers. For app stores, Fortumo’s direct carrier billing connections with more than 350 mobile operators in 80 countries ensure 100% payment coverage in almost all emerging markets for any app store through only one integration.
Fortumo has previously announced a partnership with the leading Chinese smartphone manufacturer ZTE and all three Chinese mobile operators (China Mobile, China Unicom & China Telecom). The company is heavily investing in the Asian region and recently opened its second office in China (Shanghai).
Fortumo allows any merchant to set up payment processing for web and mobile services, games or apps. Users with a mobile phone are then able to make one-click payments using Fortumo without the need for a credit card - payments are charged to their mobile operator bill instead. Fortumo payments are cross-platform and work in PC applications, web services and HTML5, Android, Windows Phone and Windows 8 apps. Fortumo supports payments in 81 countries through 300 mobile operators, including a number of exclusive direct carrier billing partnerships. Founded in 2007, Fortumo has offices in Estonia, San Francisco, Beijing and Delhi and is backed by Intel Capital and Greycroft Partners.